High Noon

A juicy burst of flavor that’s a little tangy and a little sweet, always bubbly and bright. Tastes like crashing a rooftop bar for an impromptu pool party (with a dozen of your closest friends).

A fan-favorite. Fizzy, citrusy, and slightly sassy, but so refreshing. Pair with your sparkling personality and favorite people for 100% real good times.

Our Limited Edition Tropical Variety Pack takes you and your friends for an afternoon of island-hopping. Tropical 8 Pack includes: 2 Watermelon, 2 Mango, 2 Passionfruit and 2 Pineapple cans.

Pick up a variety pack to share with friends and find your favorite flavor! Variety 12 pack includes: 3 Pineapple, 3 Grapefruit, 3 Watermelon and 3 Black Cherry cans.

Pineapple: Tastes like escaping to a Tahitian over-ocean cabana.... Read More

Pick up a variety pack to share with friends and find your favorite flavor! Variety 12 pack includes: 3 Pineapple, 3 Grapefruit, 3 Watermelon and 3 Black Cherry cans.

Pineapple: Tastes like escaping to a Tahitian over-ocean cabana.... Read More

High Noon Lemon Hard Seltzer is made with real vodka and real fruit juice, sparkling water and natural flavors. Only 100 calories, no added sugar and gluten free. So mouthwatering and citrusy, it’s like sunshine in a can.... Read More

Did somebody say chips and guac? This mouthwateringly sour hard seltzer might have the most attitude of the bunch. The perfect complement to Taco Tuesday (or any day, really).

Sunny, bright and snappy, this mango sparkles on the tongue like sunlight on the sea. Perfect for Summer Fridays!

Bursting with fresh-picked, sun-drenched, perfectly ripe flavors. Juicier than an early-2000s tracksuit. Pairs well with porch swing sunsets, cut off shorts, and long days at the lake.

Bursting with fresh-picked, sun-drenched, perfectly ripe flavors. Juicier than an early-2000s tracksuit. Pairs well with porch swing sunsets, cut off shorts, and long days at the lake.

Tastes like escaping to a Tahitian over-ocean cabana. Also perfect for day drinking by any available body of water. Sand between toes not included.

Tastes like escaping to a Tahitian over-ocean cabana. Also perfect for day drinking by any available body of water. Sand between toes not included.

*LIMITED TIME RELEASE* The High Noon Seltzer Pool Pack is perfect 8 pack to make a splash with friends, as long as you remember to share! The High Noon Pool Pack Hard Seltzer: 2 Lime, 2 Guava, 2 Kiwi, and 2 Peach cans. Enjoy High... Read More

Backyard barbecue’s best friend. This hard seltzer is the real deal. An easy-drinking, natural match for people who know Saturdays are holidays.

Calling all tequila enthusiasts ready for NEW High Noon Tequila Seltzer! We made our Tequila Seltzer with real Blanco tequila and real fruit juice! Variety 8 pack includes: 2 Strawberry, 2 Lime, 2 Grapefruit, 2 Passionfruit cans.... Read More